“SIMPLI-CITY – The Road User Information System of the Future” will foster the usage of full-fledged road user information systems – helping drivers to make their journey safer, more comfortable, and more environmentally friendly. Therefore a holistic framework is needed which structures and bundles potential services that could deliver data from the various sources to road user information systems as well as allows road users to make use of the data and to integrate it into their driving experience.
For this project everything was designed: logo, corporate design, website and print materials. Furthermore posters, roll-ups, presentation templates and more were prepared in the project design. A style guide gives all partners an overview of the applications in the context of corporate identity.